ADVERTISING

The World of Fine Wine is an award-winning magazine that speaks to a cosmopolitan readership of discerning individuals who share a consuming passion for wine. It is published quarterly in March, June, September and December, and sold at retail outlets and on subscription in more than 30 countries. As a uniquely targeted product the magazine commands a premium price of $60/£30 per copy, and does a thriving trade in back issues at $80 /£40 per copy. There is no free circulation.

CONTENT

Extensively and purposefully illustrated with fine-art-quality images and printed on heavy coated paper, each 216-page issue of The World of Fine Wine resembles a large-format paperback book more than a magazine.
Its list of contributors reads like a who's who of the world of wine, and includes Michel Bettane, Oz Clarke, Clive Coates MW, Allen Meadows, Jancis Robinson MW, David Schildknecht, Michael Schuster, Bruce Schoenfeld, Jeannie Cho Lee MW, Mike Steinberger, Tom Stevenson, Serena Sutcliffe MW and Ch'ng Poh Tiong.

Exclusive coverage of every aspect of fine wines is supplemented by features on related social, historical, cultural and lifestyle issues, making each issue a very substantial read:indeed our editorial to advertising ratio is higher than that of any comparable consumer publication.

CIRCULATION

Paid circulation 5000.
76% of our readers have made wine buying decisions based on features they have read in The World of Fine Wine. 88% regularly buy wine by the case and over 63% have a personal wine collection exceeding $40,000 in value.
Our readers love fine restaurants, they enjoy travel, (both vacationing and also acquiring and visiting secondary homes overseas), they are fascinated by all fine objects, and, as you would expect, they have a keen eye to finance and investment.
Most significantly, 93% collect the magazine and never throw a single issue away.*

*subscriber survey conducted by Demographix, an independent market research company.

"The World of Fine Wine is

by far the best wine

magazine in the world."

Tim Atkin MW

Remaining issue dates for 2010 are:

ISSUE 29 - publication 24 September 2010
Reservation of advertising - by 5 August
Artwork to be received - by 17 August
Lead features: Rioja, Soave, Australia, Bordeaux, Pouilly-Fuissé

ISSUE 30 - publication 6 December 2010
Reservation of advertising - by 21 October
Artwork to be received - by 1 November
Lead features: Champagne, Port, Bordeaux, Burgundy, South Africa, Vin Santo

DISPLAY ADVERTISING RATES

Covers:

Inside Front Cover: £3,270
Inside Back Cover: £2,850
Outside Back Cover: £3,870
Double Page Spreads:
Double page spread p2-3: £4,600
Double page spread at start of Tasting section: £3,900
Grand Cru:
Full page facing Contents or Contributors: £2,600
Coup de Coeur:
Right full page facing Hugh Johnson's column: £2,550
Sparkle:
Right full page facing Tom Stevenson's Sparkling Wine column: £2,550
Premier Cru
Inside full page facing editorial content: £2,400
Half page: £1,750
Third page (upright): £1,430
Quarter page (horizontal): £810